Aeromat®
high-quality fitness products
Aeromat
Aeromat® and EcoWise® are leading lifestyle brands in fitness products and accessories. Established for decades in the United States, their products are crafted with durable, natural, and renewable materials, aiming to make fitness products accessible to all.
The Challenge
Aeromat came to us with the challenge of creating an optimized Shopify website that not only showcases its brand identity, but also functions and converts well for sales on different devices.
Our solution
Both the visual assets and website design we came up with reflect that purpose-driven strategy that brings accessible fitness to all. We wove the mission into a red exquisite flower form to represent the positive energy of wellness and sustainability.
We worked with Aeromat to translate their story and personality into thoughtful visual solutions.
The photoshoot we directed fits better with what Aeromat® have to offer to the market: Sleek, modern fitness products that are easy to use, and reflect every environment.
The final visuals are elegantly simple and cheerful, laying a beautiful foundation for the overall website experience.The brand guidelines covered every touchpoint of the customer journey, helping Aeromat® tell a cohesive and compelling story.
Service
Website design & development
Art direction
Content production
Social Media Management Packaging
Client
Aeromat® and EcoWise®
Year
2020
Web & Mobile
We created a responsive mobile-friendly shopping site for Aeromat, translating seamlessly into the dynamic storytelling and visual assets we designed. The result is Aeromat welcomes a bounce as new customers surging in its new website.
Social Graphics
